Russell Ching

Peer Reviewed Refereed Journal Articles

Ching, R., Chen, J.-S., Luo, M. M., Liu, C.-C. An Examination of the Effects of Virtual Experiential Marketing on Online Customer Intentions and Loyalty. To appear in Service Industries Journal.

Chen, J.-S., Ching, R., Tsou, H. T. (2009). Multi-Channels Store Image and the Effects on Purchase Intention. Service Industries Journal, 29(9).

Chen, J.-S., Yen, H.J. Rebecca, Li, E., Ching, R. (2009). Measuring CRM Effectiveness: Construct Development, Validation and Application of a Process-Oriented Model. Total Quality Management, 20(3), 283-299.

Chen, Y., Chen, H. M., Huang, W., Ching, R. (2007). Electronic Government Implementation: A Comparison between Developed and Developing Countries. International Journal of Electronic Government Research, 3(2), 45-59.

Chen, J.-S., Ching, R. (2007). The Effects of Information and Communication Technology on Customer Relationship Management and Customer Lock-In. International Journal of Electronic Business, 5(5), 478-498.

Chen, J.-S., Ching, R. (2007). The Effects of Customer Relationship Management Practices and Multiple-Channels on Customer Loyalty in Financial Services. Asia Pacific Management Review, 12(3), 171-179.

Huang, W., Chen, Y.N., Chen, H.C., Ching, R. (2006). EGovernment Strategies in Developed and Developing Countries - An Implementation Framework and a Case Study. Journal of Global Information Management, 14(1).

Chen, J.-S., Ching, R. (2005). Maximizing Customer Equity by Segmentation (MCES): Proposing a Decision Support System Based on Modified K-Means. Taiwan Journal of Marketing Science, 1(1).

 

Other Intellectual Contributions

Chen, J.-S., Ching, R. (2007). The Effects of Mobile Customer Relationship Management on Customer Loyalty: Brand Image Does Matter. Hawaii International Conference on System Sciences.

Ching, R. (2008). Virtual Experiential Marketing on Online Customer Intentions and Loyalty. Hawaii International Conference on System Science.

Chen, Y.N., Chen, H.M., Huang, W., Ching, R. (2007). E-Government Implementation Framework and Strategies in Developed vs. Developing Countries (pp. 275-299). Strategic Use of Information Technology for Global Organizations.

Chen, J.-S., Ching, R., Tsou, H.-T. (2007). The Effect of Multi-Channel Store Image on Purchase Intention. Proceedings of Asia-Pacific Decision Sciences Institute.

Chen, J.-S., Ching, R. (2006). The Effects of CRM Practices and Multiple Channels on Customer Behavioral and Attitudinal Loyalty in Financial Services. Proceedings of the Fifth International Conference on Electronic Business.

Ching, R., Chen, J.-S. (2006). The Study of Mobile Customer Relationship Management and Loyalty. Proceedings of the IEEE International Conference on Service Systems and Service Management 2006.

Legorreta, L., Ching, R., Chen, J.-S. (2006). A Proposed Model of Organizational Flexibility, CRM Practices and CRM Performance. Proceedings of the Fifth International Conference on Information and Management Sciences.

Chen, J.-S., Ching, R. (2006). Customer Relationship Management and Financial Services: The Effects of CRM Practices and Multiple Channels on Customer Loyalty. 2006 Proceedings Asia Pacific Decision Sciences Institute.

Chen, J.-S., Ching, R., Legorreta, L. (2005). A Proposed Model of the Effects of IT Diffusion on Organizational Absorptive Capacity and CRM Innova. 2005 Proceedings of the Fourth International Conference on Electronic Business.

Chen, J.-S., Ching, R. (2005). An Examination of the Antecedents to CRM Practices. Fourth International Conference on Information and Management Sciences, 2005.

Chen, J.-S., Ching, R. (2005). An Examination of the Effects of CRM Practices on CRM Effectiveness and Business Performance. Proceedings of the Association for Information Systems 2005 Americas Conference.

Chen, J.-S., Ching, R. (2005). An Exploratory Study of the Effects of ICT on CRM and Customer Lock-In. Advances in MIS: CRM.

Chen, J.-S., Ching, R., Lai, B.-K. (2005). Technical Services for Customer Relationship Enhancement - A Case of Textiles Dyestuff and Dyeing Manufacturers. 2005 Proceedings Asia Pacific Decision Sciences Institute.