Undergraduate Program
The Undergraduate Business Advising Center (UBAC) is an advising center specific to current and prospective students.
- Undergraduate Program
- Graduate
Programs
- Business Student Services
- Our Faculty
- Companies & Recruiters
- Institutes &
Centers
- Partner
With Us
- Alumni
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Graduate Programs
The College of Business Administration offers 4 graduate degree programs and one Certificate Program for new students.
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Business Student Services
We offer a wide range of student services and programs designed to help both undergraduate and graduate students achieve success.
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Our Faculty
Faculty in the College of Business Administration are committed to providing the highest quality of education to our students.
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Companies & Recruiters
The College of Business is best known for delivering the highest quality and prepared graduates to the workforce.
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Institutes & Centers
Institutes to satisfy research and business consulting needs of the greater Sacramento region.
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Partner With Us
There are numerous ways to participate in and support the College of Business Administration.
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Alumni
With about 30,000 alumni in the region, we work in the private sector, public sector, not-for profit, and civic leadership positions.
Claudia Bridges
Peer Reviewed Refereed Journal Articles
Jackson, D. W., Schlacter, J. L., Bridges, C., Gallen, A. S. A Comparison and Expansion of the Bases utilized for Evaluating Salespeople's Performance. To appear in Journal of Marketing Theory and Practice.
Bridges, C., Wilhelm, W. (2008). Going Beyond Green: The "Why and How" of Integrating Sustainability into the Marketing Curriculum. Journal of Marketing Education, 30(1), 33-46.
Shen, D., Kelley, C., Bridges, C., Richards, J. (2006). Online Shopping Behavior: Key Dimensions and Research Synthesis. Contemporary Management Research, 2(1), 3-16.
Giacobbe, R. W., Jackson , Jr., D. W., Crosby, L. A., Bridges, C. (2006). Examining the Relationship Between Salespeoples' Adaptive Behavior and Sales Performance. Journal of Personal Selling and Sales Management, Spring(2), 11-33.
Pass, M., Bridges, C. (2006). Understanding Manufacturers Representatives: An Analysis of Satisfaction and Dependence Balancing. Journal of Academy of Business and Economics, V(1), 8.
Kelley, C., Bridges, C. (2005). Educator and Practitioner Perceptions of Integrating Career Development. Journal of Marketing Education, 27(3), 212-218.
Other Intellectual Contributions
Bridges, C., Jackson, jr., D. W. (2005). Examining the Antecedents and Consequences of a Separate Salesforce Subculture: The Role of Organizat. 2005 AMA Summer Educators Conference.
Pass, M., Bridges, C. (2005). Understanding Manufacturers Representatives: An Analysis of Satisfaction and Dependence Balancing.
