Dr. Dennis H. Tootelian is a Professor of Marketing and Director of the Center for Small Business in the College of Business at California State University, Sacramento. He received his Ph.D. in Marketing from Arizona State University, with minor fields in Accounting and Management.

Dennis has published approximately one hundred articles dealing with all facets of business, and has co-authored six texts on marketing and small business management. His academic research has appeared as articles in such journals as the Journal of Marketing, Journal of Retailing, Journal of Business Research, Journal of Health Care Marketing, and Journal of Professional Services Marketing. Results of some of his applied research and writing have appeared in The Congressional Record, The Wall Street Journal, Forbes, The Kiplinger Report, USA Today, ABC National News website, and even The National Enquirer.

Dennis has worked in a consulting capacity with businesses that are Fortune 500 companies (e.g., McDonald’s Corporation, Merck, Johnson & Johnson, 3M, Target Stores, Nestles U.S.A., McKesson Corporation), professional and trade associations (e.g., California Pharmacists Association, California Dental Association), and federal and state governmental agencies (e.g., Centers for Disease Control, California Environmental Protection Agency, California Department of Parks and Recreation, California Department of Insurance). He also has served on the Board of Directors for a variety of publicly-traded companies and not-for-profit organizations.

Among the services Dennis offers are conducting marketing research, developing business plans, designing strategic marketing plans, developing materials to be used in public relations programs, and conducting economic impact analyses.